What is ‘Full Service’ in Real Estate?

Consumers intuitively know what ‘Full Service’ in real estate means:

  • Expertise/Consultation (preparation for sale, pricing, planning, staging)
  • Marketing (which might include MLS, Internet, Open Houses, advertising, signs, flyers, etc)
  • Representation/Negotiation (weighing offers, avoiding mistakes, anticipating next steps)
  • Transaction Processing/Problem Resolution (making sure everything is done properly, handling problems as they arise)

The problem is that almost everyone in the business – traditional percentage-based brokers, discount brokers, flat fee brokers, fee for service brokers and so on – claims to do all of those things! The only brokers who might admit to NOT doing some of it would be self-described ‘Limited Service’ brokers or ‘MLS Only’ brokers.

With so many different kinds of brokers laying claim to ’Full Service,’ the term becomes meaningless . . . except that consumers don’t realize this.

In the muddled mess of real estate company marketing, they have come to believe that ’Full Service’ must also mean ‘Full Commission.’

>>>(and therefore, less than full commission means less than full service)<<<

Of course, nothing could be further from the truth.

If your less-than-full-commission offering is based on a better, more efficient business model that enables you to be profitable while charging people LESS . . . then the debate is not about the level of service, it’s about how much the consumer wants to pay to sell a house. And here’s a news flash: s/he wants to pay as little as possible to get the job done quickly, efficiently and effectively.

At Help-U-Sell Honolulu Properties, we charge LESS because our business model is more efficient. And even though we charge LESS, we don’t cut corners when it comes to service.  In fact we do everything our old-style competitors do – and more.

So if you are ready to sell, and you want to do it the modern, efficient way (and save thousands in the process, contact us at (808) 593-8811.  We’ll get the job done and leave you with a ‘WOW!’

Help-U-Sell Honolulu Properties is a full service real estate company that provides exceptional service while charging less than ordinary Realtors.  We’ve been successfully helping buyers and sellers all over Oahu for more than 12 years and we’d be delighted to help you achieve your housing dreams.  Contact us at (808) 593-8811, or visit our website.  

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